Designing the digital backbone for one of India's largest NGOs

Magic Bus operates nationwide through hundreds of programs involving administrators, field teams, volunteers and beneficiaries. As the platform evolved, disconnected workflows and growing operational complexity made everyday tasks increasingly difficult to manage.

I led the product design process from discovery workshops and stakeholder interviews to information architecture, interaction design, prototyping and developer collaboration. The goal wasn't simply to redesign interfaces, it was to create scalable systems that could support evolving organizational needs while reducing friction across the platform.